BUS3234 / DME3234/ACC3238 SEM 1 2223 (SEC 3) ENTREPRENEURSHIP DBAO
Class
Lessons
Here is the class outline:
INTRODUCTORY BRIEFING COURSE ENTREPRENEURSHIP (BUS3234)In this part consist: • Briefing video • Introductory course information (Table 4) • Link to purchase manual 3 sections
|
|||
|
BRIEFING GROUP ASSIGNMENTIn this part consist: • Briefing video group assignment • Guideline Assignment • Rubric Assignment 3 sections
|
|||
|
TOPIC 1: EVOLUTION, CONCEPTS, THEORIES OF ENTREPRENEURSHIP AND BUSINESS OPPORTUNITYCLO1. Explain the evolution, concept, theories and business opportunity. • Earlier Viewpoints and Entrepreneur Studies • Concepts of Entrepreneur and Entrepreneurship • Characteristics of Entrepreneur and Islamic Entrepreneur • The Process of Identifying, Evaluating and Selecting Business Opportunity 6 sections
|
||||||
|
TOPIC 2: DEVELOPING AN ENTREPRENEURIAL VENTURE AND ENTREPRENEURIAL NETWORKINGCLO2. Distinguish the development entrepreneurial venture and entrepreneurial networking. • Introduction entrepreneurial venture and Business Organization in Malaysia • Legal Form of Business (Sole Proprietorship, Partnership and Private Limited Company) • Entrepreneurial Networking by Business Support System 5 sections
|
|||||
|
TOPIC 3: BUSINESS PLAN AND MANAGEMENT OF SMALL BUSINESSCLO3. Prepare the business plan , procedure in management of small business ,marketing plan, the transformation and capacity planning process in operations management plan, developing a financial plan, quality, corporate, gender and franchising in entrepreneurship • Purposes of Preparing Business Plan: Who Needs a Business Plan • Main Body and Format of Business Plan • Definition and Characteristics of a Small Business • Management in a Small Business Personnel Planning 6 sections
|
||||||
|
TOPIC 4: MARKETING, OPERATIONS MANAGEMENT AND FINANCIAL PLANCLO3. Prepare the business plan , procedure in management of small business ,marketing plan, the transformation and capacity planning process in operations management plan, developing a financial plan, quality, corporate, gender and franchising in entrepreneurship • Defining Market, Market Size, Competitors, Market Share, and Sales Forecast • Preparing a Marketing Plan, and Managing Marketing Strategies • The Transformation Process and Capacity Planning • The Importance and Process of Developing a Financial Plan 4 sections
|
||||
|
TOPIC 5: ISSUES ON ENTREPRENEURSHIPCLO3. Prepare the business plan , procedure in management of small business ,marketing plan, the transformation and capacity planning process in operations management plan, developing a financial plan, quality, corporate, gender and franchising in entrepreneurship • Quality as a Business Strategy • Corporate and Gender • Entrepreneurship in The Era of • Globalization Franchising in Entrepreneurship 7 sections
|
|||||||
|